I frequently run courses in copywriting for the Chartered Institute of Marketing and we always get a fascinating mix of people from different backgrounds and organisations coming along. Here's the view of a delegate who attended a workshop in Manchester recently.
We also run sessions in Birmingham, Edinburgh and - most frequently - London. Visit http://www.cim.co.uk/training/CourseDetails.aspx?course=1201 for more details.
In 1968, David Ogilvy wrote a letter that was distributed at New York's Grand Central Station to help raise money for an African-American college fund. The opening line asked readers to look out of the train window when they reached 108th Street. Seeing with their own eyes the homes of the impoverished black students, they donated $26,000 in one evening. A simple idea that proved incredibly powerful. And an inspiration for this blog on advertising creativity around the world.